Lead distribution + exchange marketplace
Every lead. Every buyer.
One pipeline.
One platform to source, qualify, and distribute every lead type, data, appointments, and calls, then stay in the deal until it closes.
No contracts. No feature gatekeeping. Scale as you grow.
<2sLead delivery
30+Verticals
99.9%Uptime
100%Rev share on close
Solutions
Built for both sides of the lead.
Whether you sell leads, buy them, or broker between the two, one platform runs it all.
Publishers
Source leads from any channel, qualify them, and distribute to your buyer network on your rules.
- Inbound API + intake review queue
- Routing rules, targets and branches
- Contracts, caps and rev share
Buyers
Receive qualified, pre-booked leads in your own Kanban CRM, or pushed straight to the stack you already use.
- Pipeline board + calendar
- One-click lead returns and disputes
- Wallet billing, pay per lead received
Partnerships
Publishers and buyers collaborate inside shared pipelines, with full activity logs and settlement on close.
- Shared pipeline access per buyer
- Collaboration requests + activity log
- Automatic rev share settlement
Every lead type
Data, appointments, and calls. One platform.
Most platforms pick a lane. Leadrula distributes all three, with the same contracts, billing, and pipeline.
Web leads
Data
Web leads from any source, validated and enriched before they reach a buyer.
- API, web forms, or CSV import
- Custom fields per vertical
- Dedupe and validation on entry
Booked
Appointments
Booked appointments distributed with the time slot, synced to the buyer's calendar.
- Booked from the pipeline
- Synced to buyer calendars
- Reminders and no-show handling
Pay-per-call
Calls
Inbound calls routed live to buyers by real-time bid or static rules, billed by duration.
- RTB and static call routing
- Per-second / per-minute billing
- Connect threshold before charge
How it works
From inbound to closed. Six steps.
1
Source
API, forms, or CSV. Tagged by source.
2
Qualify
Auto-reject dupes and bad data.
3
Book
Appointments from the pipeline.
4
Distribute
Routes, targets, branches, caps.
5
Collaborate
Work buyer pipelines together.
6
Settle
Rev share calculates on close.
Exchange marketplace
Not just software. A marketplace.
Connect with vetted publishers and buyers across 30+ verticals.
Solar
SunPath Media
Ontario · Exclusive · 200/mo
PayoutRev share 20%
DeliveryReal-time API
Acceptance94%
Insurance
PolicyBridge
North America · Multi-sell · 500/mo
Payout$28 flat/lead
DeliveryPing-post
Acceptance88%
Mortgage
LendSource Partners
US · Exclusive · 150/mo
PayoutRev share 15%
DeliveryCRM direct
Acceptance91%
What partners say
Trusted on both sides of the deal.
★★★★★
“We finally know which leads actually close. Rev share went from a monthly argument to a line item that settles itself.”
MK
Marcus K.
Publisher, Home Services
★★★★★
“Leads arrive pre-qualified with appointments booked. My closers stopped chasing bad numbers and started closing.”
SR
Sara R.
Buyer, Solar
★★★★★
“The shared pipeline changed everything. Our publisher flags stuck deals before they die. It's a real partnership now.”
DL
Dmitri L.
Buyer, Mortgage